Access group acquires Guestline to expand offerings to hotel sector

Access Group, a British software company, has recently completed the acquisition of Guestline, a leading hotel software company previously owned by Riverside Group since 2016. This strategic move by Access Group reflects its commitment to expanding its presence in the hotel industry and providing tailored solutions to hotel operators worldwide.

Access Group is a comprehensive business management software provider headquartered in the UK. With a strong presence in the UK, Ireland, the US, and the Asia Pacific region, Access Group offers a wide range of software solutions specifically designed for small and mid-sized organizations across various sectors, including both commercial and non-profit entities. Their software products are renowned for their ability to enhance productivity and efficiency, empowering businesses to operate more effectively.

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Woithin the Access Group, Access Hospitality is a specialized division dedicated to serving the unique to of the hospitality industry. Access Hospitality focuses on creating and providing software solutions tailored specifically for hotels, restaurants, and other businesses in the hospitality sector. Their mission is to help these businesses streamline their operations, enhance guest experiences, and ultimately drive revenue growth.

The acquisition of Guestline by Access Hospitality is a strategic step in achieving this mission. Guestline, known for its cloud-based software platform, currently serves over 2,900 venues across 23 countries. Their platform offers end-to-end solutions that cover distribution, property management, and guest experience enhancement. The result is increased revenue, improved guest satisfaction, and enhanced operational agility for hoteliers.

Henry Seddon, Managing Director of Access Hospitality, expressed his enthusiasm about the acquisition, emphasizing the potential to broaden their product range and serve hotel operators more effectively. Access Group's focus on cloud-based solutions, such as Access Workspace, aligns seamlessly with the needs of the modern hospitality industry, where flexibility and efficiency are paramount. This strategic acquisition also aligns with Guestline's own growth strategy. Guestline recently acquired Newbridge Software, a cloud-based retailing technology provider for restaurants and bars, in October. This demonstrates Guestline's commitment to staying at the forefront of technology and providing holistic solutions for the hospitality sector.

Andrew McGregor, CEO of Guestline, highlighted the natural synergy between Guestline and Access Group. The combined entity aims to offer the most comprehensive set of capabilities in the market, benefitting hoteliers worldwide. McGregor is particularly excited about expanding further into existing European and Asia Pacific markets, which present significant growth opportunities.

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In terms of financial performance, it's worth noting that Guestline's revenue and earnings more than doubled during its partnership with Riverside Europe. This demonstrates the robust growth potential of the company, even amidst challenges like Brexit and the COVID-19 pandemic. The acquisition by Access Group positions both companies to capitalize on this growth and further solidify their presence in the global hotel software market.

In conclusion, Access Group's acquisition of Guestline represents a strategic move to expand its offerings in the hotel sector. This acquisition will not only enhance Access Hospitality's ability to serve hotel customers with tailored solutions but also enable them to tap into new markets, especially in Europe and Asia Pacific. The combination of Access Group's extensive resources, including the innovative Access Workspace platform, and Guestline's experience promises to bring comprehensive cloud-based solutions to hoteliers worldwide, creating a significant impact on the industry.